Blogspot is a cool place to start a blog of your own for free. But Blogspot is often criticised for being poor in SEO perspective. Other blogging platforms like wordpress provide in depth options for improving SEO and thus blogs hosted there often excels in search engine rankings as compared to blogspot hosted blogs. But fortunately there are some tricks which can help you improve SEO of your blogspot blog.
Also read : ‘10 things to do after creating a blogspot blog‘

The first step to improve Blogspot SEO is adjusting the title tags in Blogspot and we will be discussing this in this post. By default, blogspot blogs have post’s title of the form ‘Blog Name – Post Title‘. You can see this by going to any of your post’s page and checking the title in your browser’s title bar. This is what will be shown in the Search Engine Result Page and also it is how Search Engines like Google will read your post’s title. But it is never suggested to use this format of displaying your title tags as your keywords will come after the blog name and thus will be given less priority by search engines.
The right way to display title tags is ‘Post Name – Blog Name‘ and it is very easy to achieve this in blogspot.
How to adjust Title Tag in Blogspot ?
Just follow the following simple steps to adjust title tags in blogspot :
1. Login to blogger.com
2. Go to ‘Design’ and then click ‘Edit HTML’.
3. Backup your template (this is optional but highly recommended).
4. Now find the following lines of code (using ctrl + F) :
<title><data:blog.pageTitle/></title>
5. Now replace the above code with the following :
<b:if cond='data:blog.pageType == "item"'>
<title><data:blog.pageName/> |
<data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/></title>
</b:if>
6. Now save the template.
You are done now. Check any of your post’s page now and you will see the format ‘Post name | Blog Name’ in your browser’s title bar and within some days (after re-crawling) search engines will also start showing your blog posts in this format in the search results. That’s it. Now you have a keyword rich and fully SEO optimized title.
Also checkout : How to add Meta Tags in Blogspot Blogs for better SEO
Hope you liked this tip.
Have you tweaked your title in blogspot? Are you facing any problem adjusting your title tag? Do share in comments.
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{ 25 comments… read them below or add one }
Looks like you are an expert in this field, excellent articles and keep up the good work, my buddy recommended me your blog.
Thanks for appreciating, Bruce !
Cool website! I implemented the tip for improving SEO without any issues, however, it doesnt seem to work in actually displaying the post title followed by the blog title. Any ideas on what I am doing wrong?
Thanks,
I checked out your blog and Its working fine.
Thanks its really helpful for me.
My Pleasure !
Blogging is important part of the the Search engine optimization.Blogspot is the good place for create our blog. SEO is the most useful and powerful work on every search engines for our products.
I agree, However I prefer Wordpress.
ya as you know that bloging is more important for SEO so that you can get more………. it would be helpful for me
It will be helpful for sure.
Wow !! How Nice Tips !! Best For New Blogger Like Me !!
Thanks for praising my work. I appreciate that..!
I have read your blog its very great post thanks for shearing
Nice article .
Dude you are my saviour, I have been hopping mad because my title tags used to show in this format Blog Name/Post Name which meant that the blog’s title tag used to show up in search results. Now with your suggestion my problem has been solved.
Just one more doubt. This is how my blog post’s title tag looks now – title: New Weight Loss Product Biobind – A Hit Across The UK |
Weight issues, Weight Loss – We Help You To Fight Obesity. Can I have the actual blog title that is ‘Weight issues, Weight Loss – We Help You To Fight Obesity’ removed in any way from every post.
Awaiting your response.
Thanks Collin Davis for appreciating my work.
You can easily remove the Blog title from every post’s title tag.
In Step 5, Just remove :
from :
Thanks to providing good tips for new SEO blogger..
Thanks for appreciating.
This is very important. I love it!
Thanks for dropping by !
Hello,
Nice update. I am really appreciated about your blog. Keep up this nice site. Thanks a lot for this new site.
Great tip! I implemented for my blog.
. This is how my blog post’s title tag looks now – title: New Weight Loss Product Biobind – A Hit Across The UK |
Weight issues, Weight Loss thanx blog tips
Your blog is great, I learned a lot from your blog, thanks 🙂
Thank you very nice blog information for sharing tweak title tag use me help.